设计公司：新加坡soda设计事务所（全称：spirit of design analogy pte ltd)

项目地址：新加坡

红色光谱

专为传统信仰而设计，将黄金作为珍贵的珠宝。Soda重申了在现代环境中欣赏黄金的想法。红色的壮丽被视为充满激情的爱情和感官享受的风景，以庆祝黄金是婚姻和声望的基本象征。内墙被分割成不同的显示模式，包括各种珠宝和信息图形，自然形成网格和平面的拼贴。黑色线条和框架巧妙地突出了这一构图，以进一步强调产品的艺术性。

Spectrum of Red

Designed for a traditional belief of embracing gold as precious jewellery. SODA reiterated the idea of appreciating gold in the modern context. The grandeur of Red is perceived as a landscape of passionate love and sensual bliss to celebrate gold as the essential emblem of marriage and prestige. The interior walls are segmented into various modes of displays to encompass a wide range of jewelleries and info-graphics which naturally forms a collage of grids and planes. Black lines and frames subtly accentuate this composition to allow further emphasis on products as pieces of art.

这是一个赋予传统黄金饰品店全新定义的设计。新加坡SODA设计事务所致力于运用新颖的手法展现金饰的传统意义，大胆地大量采用抢眼的红色为基调，表达出炽热的情感和感官上的冲击，同时也衬 托出耀眼的金饰在华人传统婚姻像征的重要地位。室内空间的墙面划分成了大小不一的板块，分别由各式的展示橱窗和产品海报组合而成。当中黑色的分隔线内敛地将各个板块分割开来，却又不会让人觉得唐突，让整个室内空间渗透出一丝丝有别于一般商店的气质，仿佛是一间富丽堂皇的艺术画廊。

This is a design that gives a new definition to traditional gold jewelry stores. Singapore SODA Design Firm is committed to using innovative methods to show the traditional significance of cash decoration, boldly using a large number of eye-catching red as the keynote, expressing the passionate emotional and sensory impact, but also set off the important position of dazzling gold decoration in traditional Chinese marriage symbols. The walls of the interior space are divided into different sizes of plates, which are composed of various display windows and product posters. Among them, the black dividing line divides the various sections implicitly, but it does not make people feel abrupt, so that the whole indoor space permeates a trace of different from the general store temperament, as if it is a magnificent art gallery.